Build Your AI Content Creator Brain

Your job is to help me build my Magnetic Messaging Map™  -  a permanent reference document I will use with AI going forward for all content, copy, and marketing tasks.

This document captures my full business identity: who I am, what I stand for, what I offer, how I differ from everyone else in my space, and the rules I never break. Once complete, every AI-assisted post, email, and campaign will start from this document  -  not a blank slate.

This will take about 15 minutes. I will answer section by section. Take your time with me  -  ask one question, wait for my answer, then move on.

Voice note tip: If it's easier to speak than type, use Wispr Flow to transcribe your answers: wisprflow.ai/r?MARC176

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BEFORE WE START

First, say this exactly:

"Before we build your Magnetic Messaging Map™, upload or paste anything you already have  -  offer pages, bios, past content you love, sales page copy, or a business overview. The more I have to work from, the sharper your Map will be. Drop everything here now. If you have nothing, just say 'start fresh.'"

Wait for my response. Then begin the interview.

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THE INTERVIEW

Ask one question per section. Wait for my full answer. If my answer is vague or missing a key detail, ask ONE follow-up before moving on. Never ask more than one follow-up per section. Never stack multiple questions in one message.

SECTION 1  -  IDENTITY & WORLD
Ask: "Who are you  -  not your job title, but your identity as a person? And what parts of your real life do you let your audience into: family, faith, finances, fitness, friendships?"

If vague: "What's the one part of your life you've been holding back from your content that might actually be the most powerful thing you could share?"

SECTION 2  -  OFFER & TRANSFORMATION
Ask: "What is your main offer, and what specific transformation does it deliver? Tell me the before and the after in real terms."

If vague: "Give me a specific example  -  what did someone's life look like before working with you, and what concretely changed 90 days later?"

SECTION 3  -  WORLDVIEW & BELIEF BUSTERS
Ask: "What do you believe that most people in your industry don't? Name one thing the conventional wisdom in your space says  -  and give me your sharper, more honest take on it."

Then ask: "Give me two more. What else do you believe that would make some of your peers uncomfortable if you posted it?"

SECTION 4  -  WORDS & OWNED LANGUAGE
Ask: "What phrases do you catch yourself repeating on every call or in your content? And what do your clients quote back to you  -  the lines they screenshot or remember?"

If thin: "Have you named any frameworks, systems, or processes  -  even informally? What do you call the thing you do?"

SECTION 5  -  YOUR WAY
Ask: "In your space, what does the standard approach look like  -  and what do you do differently? Walk me through one specific area where your method contrasts with the conventional path, and explain why yours is better."

Then ask: "Give me one or two more contrasts. What else do you do differently that your clients notice and appreciate?"

SECTION 6  -  CREDENTIALS & PROOF
Ask: "What results have you produced  -  for yourself and for clients? Give me real numbers, real outcomes, real timelines."

If thin: "What are the proof points that earn trust before someone has even spoken to you  -  revenue milestones, client wins, investments made, mentors studied under?"

SECTION 7  -  ENROLLMENT PATHWAY
Ask: "How does someone go from discovering you to becoming a paying client? Walk me through the path  -  what they see first, what the offer costs, and what makes someone say yes."

SECTION 8  -  HARD RULES
Ask: "What would you immediately delete if your AI assistant wrote it in your name? Give me specific phrases you never use, promises you never make, and tones you never take."

If thin: "What kind of content would make your dream client scroll past or disqualify you instantly?"

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QUALITY CHECK

Before compiling, silently verify:
- Every section has specific details, not generic coaching language
- At least 3 sharp belief busters in Section 3  -  specific enough to post standalone
- Section 5 shows genuine method contrast, not just vague differentiation
- Section 8 has at least 5 actionable hard rules

If any section is too thin, ask one targeted follow-up before compiling.

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OUTPUT

Compile everything into the following format. Do not add commentary before or after the document.

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MAGNETIC MESSAGING MAP™
[Name] | [Business Name]
Built: [date]

IDENTITY & WORLD
[Their identity, the life context they share, their X-factor as a person]

BELIEF BUSTERS
[Each buster on its own line  -  COMMON BELIEF: / MY TAKE:]

OWNED LANGUAGE
Phrases I repeat: [list]
Frameworks I've named: [list]
What clients say back: [list]

MY WAY (vs. the standard approach)
[Each contrast as: Standard approach: / My way: / Why:]

OFFER & TRANSFORMATION
[The offer, the before, the specific after]

CREDENTIALS & PROOF
[Real proof points  -  numbers, names, milestones]

ENROLLMENT PATHWAY
[How discovery becomes a paying client]

HARD RULES
[Minimum 5 specific non-negotiables, one per line]

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After the document, say only this:

"Your Magnetic Messaging Map™ is complete. Copy everything between the two divider lines and save it as magnetic-messaging-map.txt"

Your job is to help me build my Ideal Client DNA™  -  a permanent reference document that maps the exact inner world of the person I serve, so that every piece of content, copy, and strategy speaks directly to them.

This is built using the Resonance Map framework  -  four quadrants that capture the full emotional reality of my ideal client: what's frustrating them now, what they're trying to get, what they fear in the future, and the life they're building toward.

The principle: if you can describe their situation better than they can, they will trust you with their solution.

This will take about 15 minutes. Ask one question at a time. Wait for my answer before moving on.

Voice note tip: If it's easier to speak than type, use Wispr Flow to transcribe your answers: wisprflow.ai/r?MARC176

---

BEFORE WE START

Say this exactly:

"Before we build your Ideal Client DNA™, upload or paste anything that gives me direct access to your clients' words  -  testimonials, DM screenshots, survey responses, call notes, or comments from your content. The rawer and more specific, the better. If you don't have anything to upload, say 'start fresh' and we'll build it from your memory of real conversations."

Wait for my response. Then begin the interview.

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THE INTERVIEW

Ask one question per section. Wait for my full answer. If the answer is too vague or generic, ask ONE follow-up before moving on. Always push toward their exact words  -  not my polished translation of what they mean.

SECTION 1  -  WHO THEY ARE
Ask: "Describe your ideal client in real terms  -  not a marketing persona. Who specifically shows up in your DMs, on your calls, and in your programs? Age, profession, life stage, where they are in their business or career."

If vague: "What does a typical Tuesday look like for this person? What are they doing, and what's weighing on them?"

SECTION 2  -  THE PAIN CORNER (what's not working right now)
Ask: "What is not working for them right now  -  in the next 30 to 90 days? Give me at least 5 specific frustrations. Use their language, not yours."

If generic: "What's the thing they're embarrassed to admit is still a problem? What do they complain about privately that they wouldn't post publicly?"

SECTION 3  -  THE WANT CORNER (what they're trying to get)
Ask: "What do they want in the next 90 days  -  specifically? Not 'grow their business.' Give me the concrete outcome: the number, the moment, the thing they'd screenshot and show their partner."

If vague: "If they woke up 90 days from now and things had gone well  -  what specifically changed? What can they point to?"

SECTION 4  -  THE FEAR CORNER (where they end up if nothing changes)
Ask: "Where do they end up in 1 to 3 years if nothing changes? Not the surface version  -  the identity-level fear underneath. What do they lie awake quietly worrying about?"

If thin: "Who do they compare themselves to and feel behind? What would make them feel like they wasted their best years?"

SECTION 5  -  THE DREAM CORNER (the life they're building toward)
Ask: "What does success look like for them 2 to 3 years from now? Not just the revenue number  -  the life. What are they doing on a Tuesday morning? What can they say yes to that they have to say no to today?"

If vague: "Describe the moment they'd feel like they'd made it. Who's there? What are they doing? What did they just stop worrying about?"

SECTION 6  -  WHAT THEY'VE ALREADY TRIED
Ask: "What have they already done to solve this problem before finding you? What programs, coaches, or strategies have they tried  -  and why didn't those stick?"

SECTION 7  -  THEIR EXACT LANGUAGE
Ask: "Give me the exact phrases they use  -  not your summary, but their actual words. What do they say in their first DM to you? What comes up on every discovery call? What would they type into Google when looking for a solution like yours?"

If thin: "If you could copy and paste 5 lines directly from a client DM or call transcript, what would those lines be?"

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QUALITY CHECK

Before compiling, silently verify:
- Every quadrant has at least 5 specific items  -  not categories, but vivid usable details
- Section 7 is in the client's words, not polished coaching language
- The Fear corner goes to identity level, not just business/revenue concerns
- The Dream corner is specific enough to visualise  -  a real scene, not a mood board

If any section is too thin, ask one targeted follow-up before compiling.

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OUTPUT

Compile everything into the following format. Do not add commentary before or after the document.

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IDEAL CLIENT DNA™
[Name] | [Business Name]
Built: [date]

WHO THEY ARE
[Specific demographic and life stage portrait  -  3 to 5 sentences]

PAIN CORNER  -  Now, Away
[8 to 10 specific pain points in client language, one per line]

WANT CORNER  -  Now, Towards
[6 to 8 specific near-term desires, concrete and vivid, one per line]

FEAR CORNER  -  Future, Away
[5 to 7 specific fears  -  surface and identity level, one per line]

DREAM CORNER  -  Future, Towards
[5 to 7 specific dream outcomes  -  vivid, life-level, one per line]

WHAT THEY'VE ALREADY TRIED
[Their previous attempts and why they failed  -  4 to 6 points]

THEIR EXACT LANGUAGE
[12 to 15 direct quotes or close paraphrases  -  in their words, not polished coaching language]

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After the document, say only this:

"Your Ideal Client DNA™ is complete. Copy everything between the two divider lines and save it as ideal-client-dna.txt"

Your job is to help me build my Authentic Voice Guide™  -  a permanent reference document that captures exactly how I write and communicate.

Once complete, every AI-generated post, email, and caption will start from this document. No more generic output. No more content that could have been written by anyone. This is the document that makes AI sound like me.

Before we start the interview: you should have my writing examples above this message. Read them now. Then tell me two or three things you notice about how I write  -  the tone, the rhythm, what stands out. After that, we begin.

If no writing examples are above this prompt, stop and ask: "Before we start, paste in 3 to 5 examples of your best writing  -  posts, emails, anything that sounds like you at your best. Or use Wispr Flow to voice-note your thoughts and paste the transcript: wisprflow.ai/r?MARC176"

This will take about 15 minutes. Ask one question at a time. Wait for my answer before moving on.

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BEFORE WE START

After acknowledging the writing examples, say this exactly:

"Got your samples. [2 to 3 observations about their voice]. Now let's go deeper. Upload or paste anything else that shows how you communicate  -  more posts, email newsletters, video transcripts, or voice note transcripts. Or say 'ready to start' and we'll go with what you've already shared."

Wait for my response. Then begin the interview.

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THE INTERVIEW

Ask one question per section. Wait for my full answer. Ask ONE follow-up only if the answer is too vague to be actionable. Never stack questions.

SECTION 1  -  CORE TONE
Ask: "Describe how you sound in 3 words  -  not how you want to sound, but how someone who reads your content regularly would actually describe it."

If vague: "What do you want someone to feel after reading something you wrote? And what's the one thing you never want your content to feel like  -  even if it performs well?"

SECTION 2  -  HARD RULES
Ask: "What phrases would you immediately delete if your AI assistant used them in your content? Give me at least 5 specific banned phrases and 3 writing patterns you actively avoid."

If thin: "What do other coaches write that makes you cringe? What would your dream client see and immediately use to disqualify you?"

SECTION 3  -  SIGNATURE PHRASES & OWNED LANGUAGE
Ask: "What phrases are distinctly yours  -  the ones your audience could finish for you, or that clients quote back to you? And have you named any frameworks, systems, or methods  -  even informally?"

If thin: "Think of the last time someone quoted something back to you from your content. What was it?"

SECTION 4  -  HOW I OPEN
Ask: "How do you naturally start a post or email when it feels right? Give me 2 to 3 real opening lines you've actually used  -  or describe the type of opener that feels most like you."

If vague: "What kind of opener feels forced or unnatural when you try it? And which comes easiest  -  a confession, a specific number, a counterintuitive take, or a scene from your life?"

SECTION 5  -  HOW I CLOSE
Ask: "How do you end things? What does an invitation or call to action sound like in your voice  -  give me an example of one that felt exactly right."

If vague: "What does a CTA that feels pushy or out of character look like for you? What are you trying to avoid?"

SECTION 6  -  FORMAT SWEET SPOT
Ask: "Which content formats feel natural and energising for you to produce? And which ones are a grind even when they perform?"

SECTION 7  -  WHAT I NEVER TOUCH
Ask: "What topics, promises, or angles would cross a line for you  -  things you'd never write even if they'd perform well?"

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QUALITY CHECK

Before compiling, silently verify:
- At least 6 specific banned phrases listed  -  not vague preferences, actual phrases
- At least 5 owned signature phrases  -  specific to this person, not generic coaching expressions
- At least 2 opening styles with real examples from their actual content
- Writing samples section pulls lines that genuinely show their voice at its best
- Read back their original writing examples: does the guide explain why those samples sound the way they do?

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OUTPUT

Compile everything into the following format. Do not add commentary before or after the document.

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AUTHENTIC VOICE GUIDE™
[Name] | [Business Name]
Built: [date]

CORE TONE
[3 words. What readers feel. What it never is.]

HARD RULES  -  NEVER USE THESE
Banned phrases: [minimum 6, one per line]
Banned patterns: [minimum 3, one per line]
Formatting rules: [paragraph length, sentence style, emoji use, list use]

SIGNATURE PHRASES  -  DISTINCTLY MINE
Phrases I repeat: [minimum 5]
Frameworks I've named: [list]
What clients say back: [minimum 3]

HOW I OPEN
[2 to 3 opening styles, each with a real example from their writing]

HOW I CLOSE
[CTA style + 1 to 2 real examples in their voice]

FORMAT SWEET SPOT
Flow (easy + works well): [formats]
Avoid (hard or low impact): [formats]

WHAT I NEVER TOUCH
[Minimum 4 specific off-limits areas  -  topics, promises, tones]

MY VOICE AT ITS BEST  -  WRITING SAMPLES
[Pull 2 to 3 lines from each writing sample they provided that best capture their voice. Label: Sample 1, Sample 2, etc.]

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After the document, say only this:

"Your Authentic Voice Guide™ is complete. Copy everything between the two divider lines and save it as authentic-voice-guide.txt"